AURION — Engineered Beyond Seconds
A premium luxury watch landing page featuring cinematic parallax storytelling, exploded view animation, and an interactive configurator.
Problem
Luxury watch brands need a digital experience that mirrors the craftsmanship and prestige of their products, but most watch sites rely on static imagery and fail to engage visitors.
Solution
A scroll-driven cinema story with 7 staged acts — from hero entry to performance stats — using GSAP ScrollTrigger for scrubbable animations, 3D watch layer exploded views, and a real-time configurator with live price updates.
Key Contributions
- Built the full 7-stage GSAP ScrollTrigger parallax timeline with smooth scrubbing
- Implemented 3D watch layer stacking with clip-path exploded view animation
- Developed a live configurator with case/dial/strap swapping and dynamic pricing
- Designed particle background, custom cursor spotlight, and lume glow effects
- Converted all assets to WebP and optimized for mobile responsiveness
Impact
An immersive, cinematic landing page that showcases the product with premium storytelling, leading to higher visitor engagement and brand perception.
Technologies
Need Something Like This?
Let's discuss your project. We'll get back within 24 hours with a clear plan.
Start Your Project